Sharing the Purpose
The Cost of Freedom logo was designed to represent Cost of Freedom, Inc. in word, color, and symbols.
"Cost of Freedom" — the main theme signifying there is a price to pay for freedom and we must never forget it
"All gave some. Some gave all." — a banner to all Servicemen and Servicewomen that honorably took part in the defense of our borders and the protection of our nation's greatest treasure — freedom; and a salute to those fallen Soldiers and Marines that gave the ultimate sacrifice.
USNA 1972 — those Cold War Warriors from the Class of 1972, United States Naval Academy that believe in "making a difference" by carrying and passing the torch forward to generations to come
Red, White, and Blue — the patriotic colors of our country, the United States of America; in which we pledge our allegiance and to which we are "proud to be an American"
- Red — hardiness and valor
- White — purity and innocence
- Blue — vigilance, perseverance, and justice
Navy Blue and Gold — the alma mater of the United States Naval Academy
Men above eagle's head — represent all Soldiers, Marines, Sailors, and Airmen — they are center stage in a golden halo — most important position on logo. These Veterans "have our back;" they "share our foxhole;" they are our "wingmen;" they are "our protectors from harm."
Eagle — a national symbol of strength, with outstretched wings, trying to reach up and over our Servicemen to protect them, as they have protected us. The wings do not complete the full circle as there is still much our country must do
Torch — common emblem of enlightenment and hope. The Class of 1972, US Naval Academy, 27th Company have made a commitment to not only share with the world that freedom is not free, but to show appreciation and provide encouragement to those Veterans returning home. We carry that torch!
Flame — a blue and golden flame is a hot (alive) flame. When the torch is up, it symbolizes life, truth, and regenerative power of the flame. When the torch is down, it symbolizes death. We choose life and truth! We choose the core values of the United States Navy and Marine Corps — honor, courage, and commitment.
Navy Jack (Stars and Stripes) — displayed in memory of those killed on September 11th, 2001 and those that made the "ultimate sacrifice" while fighting the war on terror
Gold Halo behind our Men — represents the Almighty God and our acknowledgment that He is Supreme and only through Him can life be complete
"But they that wait upon the Lord shall renew their strength. They shall mount up with wings as eagles; they shall run, and not be weary; and they shall walk and not faint. And He will raise you up on eagle's wings." —Isaiah 40:31